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Methods of Persuasion: How to Use Psychology to Influence Human Behavior Author: Nick Kolenda Published: 2013 Publisher: Kolenda Entertainment, LLC ISBN: 9780615815650 Format: Retail Epub and Mobi Reader Required: Epub- Adobe Digital Editions, Calibre, MoonReader for Android Mobi- Kindle app, Calibre, MoonReader for Android Best known for his viral video, "Chat Roulette Mind Reading," Nick Kolenda is finally revealing some of the psychological secrets behind his so-called "mind reading" feats. Using principles from cognitive psychology, Nick has developed ways to subconsciously influence people's thoughts, and his "mind reading" demonstrations have been seen by over a million people across the globe. Methods of Persuasion reveals that fascinating secret for the first time, and it explains how you can use those principles to subconsciously influence people's thoughts in your own life. Drawing on cutting-edge research in psychology and neuroscience, the entire book culminates a powerful 7-step persuasion process that follows the acronym, METHODS: Step 1: Mold Their Perception Step 2: Elicit Congruent Attitudes Step 3: Trigger Social Pressure Step 4: Habituate Your Message Step 5: Optimize Your Message Step 6: Drive Their Momentum Step 7: Sustain Their Compliance This book teaches you the psychology behind each step, and it explains how you can use METHODS to influence people's thoughts, emotions, and behavior in nearly any situation.
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